Making landlord insurance compelling

Our brief was to educate estate agents, property managers and landlords about LetRisks and its USPs and raise awareness of the firm’s quality referencing and insurance solutions.

The story

The campaign

We created narratives around third-party research, government legislation, new products and services, growth milestones, appointments and industry commentary.

Spotlight features, thought-leadership blogs, news stories and features ran across estate and letting-agent, property and insurance media.

The impact

Results

0110–12 editorial pieces every month
02Approximately 130 media hits per year
0395% of coverage carried three key messages
04Leads and enquiries generated